Tuesday, August 5, 2008

Traveling to Nice and the South of France

Nice is in the south of France. The Queen of the French Riviera,
which the French call " la Cote d'Azur" (AzureCoast or Blue Coast).
It is a wonderful city with lots of charm and character; a mixture of French and Italian cultures where the people are easy-going and friendly even if you don't speak French.

Although you might think it is a summer resort, you can visit Nice at any time of the year and still have a good time.
If you happen to go in the winter, you will be surprised to see
flowers in their numerous parks and gardens. Nice has a Mediterranean winter, so the temperature stays around 40 to 50 degrees during the coldest months but if you like skiing, ski resorts such as Valberg and Isola 2000 can be reached by car in one or two hours.
If you go in the summer, get ready to share the city with lots
of tourists. The popular streets where most restaurants and cafes are, can get crowded, but they can be a lot of fun if you enjoy people watching; and since most of the streets are closed to traffic, it is not hard to just walk around and enjoy the upbeat atmosphere.

Nice has a major airport and its close location to the city makes getting there a cinch.

Finding a hotel should be easy, since there are plenty of accommodations for all kinds of budgets. The author is a frequent guest of the Meridien Hotel, a 4 star hotel located on the Promenade des Anglais, facing the Bay of Angels (Baie des Anges).

-Things to see in Nice:

-Promenade des Anglais.

The Victorian English residents of the 1800's provided the funds to build the beautiful boulevard, hence its name.
It is a wide avenue that follows the bay's coast line and it's lined with beautiful palm trees and flowers.

-Hotel Negresco.

Beautiful and glamorous, it is located at 37 Promenade des Anglais and if you are not rich enough to stay there, you must go and see it.

-Old Nice.

Winding narrow streets with Italianate buildings painted in earthly colors, describes this old part of the city. You will
enjoy strolling. people watching and quaint little shops full of
charming provencal crafts.

-Marche aux Fleurs.

Located on the Cours Saleya, the flower market is
Open Tuesday through Sunday, 7am-5pm, but if you decide to
go, check with your hotel for the hours of operation. You can also have lunch or dinner there, where a large variety of restaurants set up tables and chairs outside where you can dine in a pleasant and fun atmosphere.

-Marc Chagall Museum.

If you like modern art, you can catch a glimpse of the painter's most important collection. The hours of operation vary depending on the season so check with your hotel clerk before you go.

Nice is so well located that you can take half-day and full-day
trips either by car or by public transportation.

Easily reached towns by car or public transportation are:
Monaco, Eze, Grasse, St Paul de Vence, Cannes and St Tropez.

-Monaco-

A symbol of glamour and elegance, Monaco sits on a beautiful stretch of the Mediterranean coast. Its most famous town Monte Carlo, has much to offer with its casinos, boutiques and exotic gardens.
Don't forget to visit the village of Monaco, located high on "the rock" as it is affectionally called by the locals. It is a charming town with shops and cafes and a wonderful view of the sea.

-Eze-

This small medieval village perched on a hill is a must see.
Both tourists and artists flock to Eze during the summer months
because of its picturesque setting and magnificent vues.
If you are staying in Nice, you can make it a half-day trip or just stop there for lunch and continue to Monaco for a full-day trip.
If you are feeling rich, have lunch at the Chevre d'Or. The restaurant offers fine cuisine and breathtaking panoramas. The restaurant is only open for lunch.

-Grasse-

Considered the perfume capital of France Grasse is a small hilly
town with beautiful parks and panoramic views.
I you go to Grasse, you must visit the perfume factories. The
biggest is Parfumerie Fragonard. An English speaking guide will show you the process of extracting the perfume from hundreds of pounds of flower petals.

-St Paul de Vence-

A picture perfect medieval town, sitting on top of a hill, St Paul de Vence has been painted by many artists and photographed by thousands of tourists. It is located 19 miles from Nice.
Enjoy a meal at the famous Colombe d'Or Restaurant or sip a beer at an outdoor cafe while watching a local game of petanque.

-Cannes-

Cannes sits on the shores of La Napoule bay, sorrounded by a backdrop of Mediterranean hills.
While Nice has the Promenade des Anglais, Cannes has la Croisette
Boulevard, an elegant promenade, lined with palm trees and and gardens.
Cannes hosts the famous Cannes Film Festival every year and it is
most favored by celebrities. So if you go, make sure to do a lot of people watching, because you never know...

-St Tropez-

Once a small fishing village, St Tropez is now a summer place for the jet set. Its setting on the southern shore of France, made it
attractive to turn-of-the-century artists who were then followed by writers, poets and eventually movie stars and their fans. It is now internationally famous.

So get your tickets, book your hotel and go to the south of France. I promise you will have an unforgettable experience

Alice Flowers is a former airline employee and now writes articles on travel. Visit the author's website at: http://www.traveltips101.com

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Monday, August 4, 2008

Bad Internet Traffic - Does this Exist?

During my last 8 months of being an affiliate marketer, I have learned a lot of about making money online and I have become moderately successful at it, too. One of the most important lessons that I learned is that traffic equals sales! There are many fundamental rules about internet selling and one of those general rules of thumbs is that it is very likely that any respectable website can make 1-2 sales (at least) per 100 visitors. My visitor counts started off small, and I made a little bit of money. My visitor count is now "respectable" and I now make a "respectable" amount of money. But how far does this theory go and when does good traffic go bad?

Annecdote #1: About 3 months ago, I got an email from a very anger person stating that my website was nothing but a fraud due to the fact that they got my link from an adult website (why they were on this site in the first place is left to be seen!). I did some research on why my link was found on a certain website and I found that one of my content ads from Google had the line "Get Off Your Fanny..." I later learned that this rather tame word "fanny" has different meanings in other countries (we are talking about a global economy here!). This triggered an Adsense ad on an adult website. So my first point here is that you do not have control at times where your ad may appear in the world wide web! Secondly, do I care? In this case, I do to some degree. I do not really care that it came from an adult website. Traffic is traffic (even if someone may be upset with this). What I do care about is that I PAID for this click.

This is when good traffic goes bad! I did some careful research on the statistics of those who visited my website from this adult website. Sure enough, I received about 30 clicks at $0.10 a piece (a total of $3). Out of that $3, I received zero sales and additionally, 29 of those people "bounced" (meaning they stayed on my website for less than 5 seconds). This is not a good investment and I made sure that this site would no longer post my ad (and I did change the wording to remove "fanny" from the equation!).

Annecote #2: One common and highly publicized way of attracting traffic to one's website is through free classified ads. The first time I did this, I was kind of shocked what I saw. My visitors to my website jumped to an additional 150 unique visitors per day (after the initial postings.) WOW! I then went and checked my sales: Zero additional sales. I went and researched my classified ad statistics and sure enough, about 145 of those visitors bounced. Does this make classified ads "bad traffic".

It can, but not really! Remember this: these ads are free. And out of the 5 visitors that did stay on my website, I got two of them to sign-up for my opt-in letter. Ultimately, that means I paid zero dollars for each lead. That is definitely worth something. The biggest question here is time. How much is your time worth? To post classified ads requires time and (if you are strapped in time like I am), time is money. Further, this additional traffic hurts my visitors per sales statistics, but who cares! It is ROI (return on investment) that truly matters. The investment in this case is time, not money.

Traffic is currently king on the internet when it come to making sales. In my opinion, though, traffic only goes bad when you pay for it and it does not produce sales. All free traffic is good (no matter where it comes from). But beware, free traffic sometimes come at the cost of time. Is an hour of posting classified ads worth more than a new blog entry or a review of another product? That is a decision that you, the online marketer, must make yourself!

Matthew Bredel is a 32 year old online entrepreneur and engineer currently living in San Diego, CA.

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